GENERAL TERMS AND CONDITIONS
of the Loyalty Program for customers using Digital Customer Cards through the ABC Market Mobile application.
1. The present General Terms and Conditions regulate the rules for participation in the Loyalty Program for customers using the digital customer card „ABC Club“ through the ABC Market Mobile application („Program“). The Organizer of the Program is „CBA Dobrich“ LTD, Unified Identification Code 124634359, with registered office and address for correspondence in Dobrich, str. „P.Hitov“, No. 34, while the mobile application is administered by „SIS Technology“ AD, Unified Identification Code 200510279, with registered office and address for correspondence in Varna 9009, Business Park Varna, Building V1, 4th floor.
2. The Program enables cardholders of the ABC Club to benefit from a discount on the selling price when purchasing goods from ABC Market stores within the territory of the Republic of Bulgaria, participate in various marketing activities and initiatives of ABC Market (games, raffles, loyalty campaigns, etc.), as well as take advantage of preferential conditions when purchasing goods and/or using services provided by ABC Market’s partners.
3. The Program is aimed at customers (hereinafter referred to as „participants“ or „you“) who wish to receive personalized information about offers and promotions from ABC Market and selected partners that best match the interests of the respective individual. The use of the ABC Club aims to ensure that participants receive more relevant content and that ABC Market, to the extent possible, does not provide the participant with information that is not of interest to them. The service is provided based on the present General Terms and Conditions for participation.
4. By registering, each user who uses the ABC Club digital card through the ABC Market Mobile application („participant“) agrees to the implementation of these General Terms and Conditions in regulating the relationship between them and ABC Market regarding the use of the ABC Club card.
5. Participation in the ABC Club Program is free of charge.
6. The ABC Club digital card under the Loyalty Program is intended for use by individuals only and cannot be transferred to other individuals.
7. ABC Market publishes information about the Program, current offers with the ABC Club, the terms of use, and their validity in the ABC Market Mobile application.
8. In order to enjoy the benefits of the Loyalty Program, users must be registered in the ABC Market Mobile application and scan the ABC Club digital card at the checkout counters of ABC Market.
9. ABC Market reserves the right to modify or terminate the Loyalty Program entirely at its discretion, with participants being notified of such changes within a reasonable period of time.
10. Any individual who has reached the age of 18 at the time of registration can participate in the Program. Legal entities or sole traders cannot be participants in the Program.
11. To participate in the Program, registration through the ABC Market Mobile application is required. During registration, the candidate must provide data to create a customer profile, including their email address and a password for access. During registration, the candidate should review and accept the General Terms and Conditions of participation and the Privacy Policy.
12. If the registration is successful, ABC Market sends a confirmation email to the provided email address. By opening the link in the email, the candidate receives information that the registration is completed, and their customer profile is activated. In the profile, the participant can find their digital ABC Club card.
13. The digital ABC Club card is personalized with a barcode and a customer number and can be used immediately at the checkout counters of ABC Market.
14. The ABC Club card for loyal customers can be issued in electronic form („Digital Card“) and in plastic.
15. The card is automatically activated upon the first scan at the checkout counter in any ABC Market store within the territory of Bulgaria. From the moment of card activation, the participant can enjoy all the benefits of the Program.
16. Each participant has the right to terminate their participation in the Program at any time by submitting a request to terminate their membership to ABC Market at office@abcmarket.bg. After processing the request, the digital card will be deactivated, and the agreement between ABC Market and the participant will be terminated.
17. Participation in the Program is terminated when the participant exercises their right to erasure, blocking, or objection to the processing of data that are mandatory for registration and participation in the Program (the methods for exercising the right to erasure, blocking, or objection are described in the Privacy Policy). When the data is deleted and/or can no longer be processed by ABC Market, the provision of services from the Program is discontinued, resulting in the deactivation of the digital card and termination of the agreement.
18. In all cases, if the card has not been used for more than 1 year, the agreement is terminated. ABC Market is not obligated to notify the participant of the termination of membership and the agreement.
19. ABC Market has the right to deactivate the digital card and terminate the agreement with the participant if it identifies abuse and/or non-compliance with the rules of these General Terms and the Privacy Policy of the Program, after informing the participant in advance. Within 1 week from the date of notification, ABC Market deactivates the card, and the agreement is considered terminated.
20. Termination of membership does not affect the individual’s right to make a new registration in the Program.
21. ABC Market reserves the right to discontinue the Program or replace it with another program, after notifying the participants within a reasonable period.
22. Each participant in the Program has a customer profile that is accessible in the ABC Market Mobile application.
23. From the customer profile, the participant can update the data processed by ABC Market regarding their participation in the Program, adjust settings for receiving personalized messages (advertisements and offers) from ABC Market, and stay informed about current offers using the ABC Club, and more.
24. The digital card, ABC Club, is stored in the customer profile of each participant.
25. The profile is automatically generated for participants upon registration confirmation in the Program. The email address provided in the registration form is used as the username, and the password is set by the participant.
26. Certain products are excluded from the scope of the Program. ABC Market reserves the right to modify the list of products that are outside the scope of the Program.
27. The card cannot be used to purchase goods for the purpose of resale.
28. ABC Market reserves the right to attract other merchants as partners in the Program, who will provide participants with preferential conditions for purchasing goods and/or using the services they offer.
29. The list of participating partners, the preferential prices they offer, and the conditions for using the discounts are announced in the customer profile of each participant.
30. In order to comply with legal requirements regarding the processing of personal data, ABC Market does not provide the participants’ data to the program partners.
31. ABC Market is not responsible if a participant is unable to take advantage of the benefits of the Program due to technical reasons (technical malfunction, force majeure, etc.).
32. ABC Market does not personally verify the identity of customers using the ABC Club at the cashier in ABC Market stores, nor does it verify the correspondence between the customer’s identity and the data registered in the Program’s system for that card. ABC Market is not responsible for any losses or damages incurred by the participant as a result of unauthorized use of the card.
33. ABC Market has the right to modify these General Conditions. The changes take effect from the day they are published in the ABC Market Mobile application, unless a later date is explicitly specified.
34. These General Conditions are published in the ABC Market Mobile application and can be provided in ABC Market stores upon request.
35. These General Conditions of the ABC Market Card Loyalty Program are valid from April 01, 2025.